WHY USE VIDEO?
Video Marketing is one of the most effective forms of communication in both the B2B and B2C sectors. Even the most interested of consumers would rather watch a short, informative video than read pages of content.
YouTube has over a billion users - that’s almost a third of the users of the internet worldwide. If your business isn’t taking advantage of this group of users, you’re missing out on thousands of opportunities every day.
Online video content has been proven to develop and cultivate your valuable customer relationships more effectively than any medium. It offers a way to connect with your audience in a way that feels face to face, enabling you to show your brand’s personality and ethos in the most genuine way.
IMPROVE YOUR SEARCH
Including an embedded video in your site can give you a significant advantage in the search engine rankings. The Google Algorithms favour sites that have even a short, 2 minute video on the homepage, which can help you achieve the coveted first page ranking over your competitors.
MAKE YOUR MESSAGE
The world is full of content. By communicating with a video, you are providing your message in a way that’s proven to stay with your audience more effectively than written content. The average person will retain 70% of the information they’ve seen in a video, instead of the 10% that they’ll remember from text.
USE VIDEO TO REACH
There’s nowhere on the internet that video content performs better than on Social Media. It’s the most shared form of content online, With the power of video behind you, your social media exposure will grow significantly, allowing you to reach new audiences and spread your brand message even further.
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with our Video Marketing Experts
Whatever your business goal, video marketing can help you achieve it. By working with the experts at The Video Marketing Team, you’ll be able to work to a strategy based on your business goals and customer base, giving your business the tools to make an impact.